Activatie Verkiezingen 17 Hr Horizontaal

Don't just use your voice at the hairdresser's

‘What's up?’, ‘Are the children going to school yet?’ or ‘Have you seen that they are putting up a new playground over there?’. At the hairdresser's or against the bakery, without realising it sometimes, you are soon talking about local politics. So what better way to get people excited about voting than by putting them in a barber's chair and just having a chat with them!

No sooner said than done. In the middle of Antwerp Central Station, we placed a mobile hairdressing salon for passers-by to sit in. A quick chat about how quickly you become preoccupied with local politics in everyday life and continue your day with a fresh haircut, isn't it great?

A project for Agentschap Binnenlands Bestuur, commissioned by LDV United.

CLIENT

LDV United

DATE

10-2024

Nona

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