Samsung Summertour 2012
To highlight the launch of the innovative Galaxy S III, Samsung has been touring with an impressive branded promo coach this summer. It had an enthusiastic promotion team on board and carefully selected its stops: popular coastal cities, shopping centres and events.
The hosts and hostesses, dressed in white from top to toe, gave away encoded vouchers to the public on their Segways. These vouchers could be used to open the Samsung safe. Anyone who opened a safe won a high-tech smartcamera. At the logistics helm of this high-profile summer tour you could find, yes you’ve guessed it, Fast Forward.