Fast Forward Events | Volkswagen T-Roc @ the festivals

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Fast Forward Evenementenbureau Gent Festivalstand Volkswagen T Roc 13

Volkswagen T-Roc @ the festivals

This festival summer, Fast Forward confidently parked the Volkswagen T-Roc a couple of metres above ground by a festival booth where everything was about confidence. Self-confidence is contagious, it seems, because thousands of festival goers proudly paraded over the site with their Volkswagen bandanas.

If you're self-assured you know what you want, and you exude sexiness. To prove that, festival goers made a video multishot, a combination of videos, boomerangs and gifs around the Volkswagen T-Roc, confidence being the recurrent theme. Not much later the film stars received the confidence boosting movie - with a great soundtrack - in their mailboxes.

To be shared on social media of course to spread the self-confidence virus even more. Volkswagen was at Les Ardentes, Francofolies de Spa and Pukkelpop, and apart from oodles of self-confidence also gave away bandanas and tattoos.

CLIENT

Volkswagen

DATE

09-2018

Fast Forward Eventbureau Gent Team Marijke 2

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